focus all your efforts on getting new clients. A profitable source
of income can be getting new assignments from clients you already have.
Sell With Less Technology...More YOU
Many people who sell aren't as
effective as they could be.
While technology is a wonderful tool for any business (mine couldn't run without it), give customers a break from technology when you can
Sell Clients What They Want
Clients want to feel comfortable during a selling process. Just because you might like to be approached a certain way, doesn't mean that your client will. Every client wants to be sold in a way that fits them personally.
There are four common personality types that customers fall into; Expressive, steady, dominating, and analyzers.
Expressive people view the world positively.
Expressive customers want to be sold by a sales person who shows interest in them as a person. They enjoy presentations that are entertaining and fun, Don't hurry them into a decision! Let them talk while trying to direct them to a mutual agreement.
People who fall into the "steady" category are positive like the expressives. However, they are more comfortable being behind the scenes, not in the "spotlight".
Dominators are usually very suspicious. They feel that people are out to get them. They don't like wasting time and are eager to get on with things. They often make decisions very quickly and hardly ever change their minds.
dominating person would be sold by someone who is prepared and
organized. A sales person must be direct and get to the point with them. They
want a salesperson to respond to their ideas. Make sure that your facts are
straight and you provide them with references.
Analytic people expect you to provide
them with a lot of information. They want you to be well-prepared and
thorough. Make sure that you ask clear, logical questions. Above all,
avoid pursuing them, and give them time to think.
About the Author:
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